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camerons brewery - designated driver

Designated Driver Campaign

Camerons Brewery have launched their ‘Designated Driver Campaign’ across its Head of Steam branded venues throughout December.

camerons brewery - designated driverThe brewer has teamed up with Erdinger and Pepsi to offer designated drivers 1 free bottle of non-alcoholic Erdinger Alkoholfrei or a 16oz glass of Pepsi, Diet Pepsi or Pepsi Max when they show their car key (or key card) at the bar.

Camerons have 10 Head of Steam bars across the North of England with venues in Durham, Huddersfield, Hull, Leeds, Newcastle, Norton and Sheffield.

Chris Soley, chief executive of Camerons said “We are entering the busy festive period now and we know a number of our customers are the designated driver in their group of friends.  We have always looked to promote a responsible drinking message and we believe this offer further demonstrates our commitment to this.”

The campaign runs until the 31st December and whilst stocks last.  For a list of all Head of Steam venues please visit


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